Your shareholder loyalty strategy - powered by Roundtable
5 steps for digitizing your investor relations program
Step 1: Scope Your Shareholder Base
Initiate your shareholder strategy by requesting a NOBO list. This initial step provides a basic understanding of your current individual shareholders
Step 2: Explore Basic Demographic Insights
Dive into your shareholder demographics for insights and cohort segmentation. While limited, this basic data establishes a baseline for tailoring subsequent strategies to different shareholder groups
Step 3: Implement Digital Verification (Hello, Roundtable!)
Roundtable streamlines verification, integrating seamlessly with your CRM. Elevate the shareholder experience, make strategic decisions with accurate data, and scale effortlessly. Welcome to a modern, secure, and streamlined shareholder verification process
Step 4: Measure Shareholder Loyalty
Surveil changes in portfolio activity and leverage a verified shareholder database to better understand what motivates your most loyal shareholders
Step 5: Automate Communication & Foster Community
Increase shareholder loyalty by implementing personalized and automated communication strategies